Grindr's AI spend is paying off and its pricey new tier has had some surprises, CEO says
Grindr says AI is boosting engineering productivity, supporting a new $350-per-month premium tier and driving stronger subscriber growth and retention.
AI Summary
Grindr reported Q2 revenue of $138 million, up 33% year-over-year, and raised its 2026 guidance, citing AI as a key driver. CEO George Arison said AI has boosted engineering productivity by roughly 2.5 times without adding staff, saving an estimated $60 million in annual costs, while also supporting a new $350/month premium tier and improving subscriber growth and retention.